THE CLEANLINESS TEST

Sun

SCROLL

Social media campaign

#SocialInfluence

How do you demonstrate the ultimate effectiveness of a Sun capsule and get audiences interested in dishwashing?
By creating a challenge in the vein of those on France's most popular cooking show. For 90 seconds, Top Chef becomes Top Dishwashing, a challenge hosted by Chef Etchebest, where two contestants must make their lasagna dish spotless. With Sun, it's easy, even without pre-washing.